Trainings

We offer a wide range of trainings, both externally and internally, on social media topics and tools, online marketing techniques and the trending practices of online advertising. Our team also attends workshops organized by partners like Facebook, Twitter, YouTube and SocialBakers.

Facebook And Instagram Marketing Masterclass

The Address Hotel, Dubai Marina

Speaker

Course Director:
Akanksha Goel

Having conducted numerous social media training courses and seminars in Asia and across the MiddleEast, she is a reference for digital marketing in the region. Connect with her on Twitter: @akankshagoel

Companies that have attended

Speaker

Overview

This course is designed to help you fine tune your strategic understanding of social media and update your online media relations capabilities. It offers a rich depth of information that will take your media communications to the next level.

Who Should Attend

This course is for anyone who wants to learn how to use social media marketing techniques and make use of their latest developments in order to increase market share. Attendees include specialists in marketing, corporate communications, advertising and PR.

Content

  • Understanding the evolution of social media marketing and leveraging the tools of the trade
  • Facebook
  • Twitter
  • LinkedIn
  • Blogs
  • Building a sustainable social media strategy: a step by step approach
  • Engaging your customers by humanising the corporate brand: case studies and tactics

Benefits Of Attending

  • Discover the latest regional and international social media marketing trends, and explore processes which will help in leveraging online platforms to successfully build, launch and sustain the social media marketing strategy
  • Learn about new tools for utilising a brand's marketing mix, monitor online presence and measure success in terms of return on investment.
  • Explore rules of engagement and best practices from international brands, and evaluate current innovations, solutions and technologies to ensure a social media marketing campaign's success

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